RIVER IS AN INTERNATIONAL CREATIVE DIRECTOR AND YOGIC LIFESTYLE TEACHER. HIS WORK IS NOW FOCUSED ON CREATIVE & ART DIRECTION, STRATEGY, AND PRODUCTION FOR BRANDS THAT PROMOTE A POSITIVE IMPACT MODEL AS A PATH TO THE CREATION A NEW HUMAN WORLD BASED IN ETHICS, SUSTAINABILITY, AND DIVINE UNION. HIS AGENCY BCREATIV.ORG IS WORKING TO SHIFT THE CURRENT BUSINESS PARADIGM TO THAT OF A RESPONSIBLE AND SUSTAINABLE PARADIGM. HE IS ALSO THE CO-FOUNDER OF THE DYNAMIC VIDEO GENERATING SUBSCRIPTION PLATFORM CONTENTJAGUAR.COM THAT HELPS SUSTAINABLE BRANDS TAKE MARKET SHARE FOR THEIR UNSUSTAINABLE MEGA-CORP COMPETITORS THOUGH EFFECTIVE MARKETING CONTENT GENERATION AT SCALE.